It's a brand that represents a group of intellectual savages that are professionals during the day and rockstars at night.


This brand was created to represent people who express themselves through body art that are labeled by society as villains. To combat that stereotype a portion of the proceeds will go to funding scholarships for undergrad college students.



Jared C. Fields is the owner and creative mastermind behind the brand. His inspiration came from being labeled a deviant based off being a black man with tattoos. He decided to take that stigma and use it as inspiration to create a clothing line for others like himself who are educated and inked.


The mission is to inspire people to be gr8. At all times by any means necessary.